Create a Campaign
This page walks you through a campaign end to end: fill in the new-campaign page → submit for review → go live. Everything is done at advertiser.adbnk.co.
Flow overview
Step 1: Fill in the new-campaign page
A new campaign is created on one page — no wizard. Open Campaigns → Create Campaign and fill in:
| Section | Setting | Description |
|---|---|---|
| Basics | Campaign name | An easily recognizable name |
| Landing page URL | The destination the click redirects to (must be https://) | |
| Creatives | Required. Upload an image or video on the spot (the type is detected automatically), select media from your library, AI generate one, or choose from creatives you already uploaded. See Step 2 | |
| Geographic targeting | Optional; leave at No Limit for no restriction | |
| Bid & budget | Billing type | CPC / CPM / CPV (CPA is not available when creating a campaign yourself) |
| Bid | The price you're willing to pay per click/impression/conversion; the page previews the eCPM your bid translates into | |
| Daily budget | Spend cap; 0 means no limit | |
| Advanced settings (collapsed) | Objective | Optional label for what the campaign is for |
| Audience details | Device, OS, browser, site category, content tags, media types, retargeting audiences | |
| Tracking | Conversion tracker and tracking URL | |
| Schedule & frequency | Start/end dates (empty = always on), total budget, frequency cap, weekdays, hours, bid adjustments | |
| Rotation | EVEN (even rotation) or OPTIMIZE (optimize for performance) |
There is no ad format to pick: campaigns use smart placement — your creatives' form and size decide every placement they can serve on. See Ad Formats.
CPA / CPS require a tracker
A campaign billed per CPA or CPS must have a conversion tracker bound (under Advanced settings → Tracking), otherwise saving is rejected. See Conversion Tracking.
Bids and budgets cannot be negative
Bid and budgets must all be non-negative, and the daily and total budget cannot both be 0.
The page has one button, Submit for Review. It does three things in order — saves the campaign, creates the ad with your landing page and creatives, and submits it for review — then takes you to the campaign list.
If a stage fails, the page shows which stage and why, and keeps everything you typed. Fix the problem and submit again; stages that already finished are not repeated. If the campaign was already saved, it waits in your campaign list as a draft that you can continue editing later.
Step 2: Add creatives
Creatives live in the Creatives center, which has a single entry point — New creative at the top right — with three choices:
- Image / Video: upload finished images or videos. Images serve on same-size banner/rectangle placements and scale onto fullscreen/popup placements; videos serve on video and rewarded player placements.
- Responsive (recommended): upload several images, headlines and descriptions; the system lays them out for every placement size (native in-feed included) and keeps the best-performing combinations. See Responsive ads.
- Rich-media template: pick an interactive format such as 3D card, carousel, fullscreen story or interscroller from the template library and fill in your content. See Template ads.
More formats (advanced) also offers HTML5 bundles, VAST video tags, HTML code and native copy.
- The Serves on column of the creative list shows the placement formats each creative is eligible for — derived automatically, no format to select.
- One ad can attach multiple creatives for rotation; the same creative can also be referenced by multiple ads.
Creatives are stored in the media library
Everything you upload goes into your media library; ads and responsive ads reference it from there, so one file can be reused everywhere.
Step 3: Targeting and bidding
The Audience details and Schedule & frequency blocks under Advanced settings narrow who sees your ads:
- Geo targeting: serve or exclude by country/region, down to postal code.
- Device / OS / browser: e.g. mobile only, Android only.
- Daypart & weekday: time-of-day scheduling (dayparting).
- Per-dimension bid adjustments: adjust bids by device / geo / OS in ±% (per item from −90% to +500%) to shift budget toward high-value traffic.
Every dimension defaults to No Limit — leave it as is for maximum reach, or pick individual values to narrow delivery. For the full explanation, see Targeting & Bidding.
Step 4: Review
After submission the campaign enters PENDING review.
Campaigns, ads, and creatives each have their own review status:
| Status | Meaning | Next action |
|---|---|---|
DRAFT | Just created, not yet submitted | Complete content and submit for review |
PENDING | Submitted, awaiting review | Wait for the result |
APPROVED | Ready to serve | Enable to go live |
REJECTED | Not approved, with a reason | Fix per the reason and resubmit |
Editing an approved campaign triggers re-review
Once an APPROVED campaign is edited, it automatically reverts to draft and pauses serving, and must be resubmitted for review before going live again — this prevents unreviewed changes from taking effect directly.
Editing an existing campaign
Editing opens a five-step form — Basic Settings → Audience → Tracking → Schedule & Budget → Ads. You can jump to any step. The Ads step is where you add, edit or remove ads, change their landing pages and attach creatives.
Step 5: Go live
After approval, a campaign's run state can toggle between RUNNING and PAUSED. An ad only truly enters the auction when the campaign, ad, and creative are all approved and enabled.
Once live, you can view performance data in Statistics; actual charges follow the settlement statement. See Reports for the metrics and Settlement & Payouts for the billing definitions.
Deleting a campaign
Deleting a campaign also deletes the ads under it. Creatives stay in your library.
